The landscape of video delivery is quickly shifting, and several changes suggest profound transformations on the horizon . We expect a surge in personalized media, with formats like interactive events and augmented reality integrations becoming increasingly common . Furthermore, the proliferation

The shifting landscape within video streaming suggests several important trends dictating its future. Expect a rise in interactive programming , allowing viewers to participate more actively . In addition, the desire for high-quality, immersive video, such as 4K and even 8K, will persist to drive